how to collaborate with brands on instagram

Think of doing something similar to draw the brand’s attention. Most brands will ask for your media kit right off the bat, but if you’re new to the game, and you don’t have a huge following, you can leave this part out, and ask to collaborate for a free product. I decided to switch my Instagram from a private account to a public account. Unsubscribe. Cause we’re like that. Your last resort should be [email protected] or [email protected] since those accounts get a ton of questions on a daily basis, and you risk your email getting unnoticed or buried in the stack. By doing so, brands will have an additional way to view your work and will be able to see your latest stats at any time. Appreciate that . Subscribe to get the latest updates on everything IG. Reality: In less than a few hours of going public, I Required fields are marked *. This is another great way to get the attention of brands that are interested in working with influencers. Just a cute, fact-stating in a cool and creative way. Find local boutiques in your area and reach out to them. In my experience, I have just sent my pitch email to the generic email in the brand’s bio and they’ve either put me in contact with the correct person or forwarded my message to them themselves. Now that you’ve got the strategy in place, it’s time to start your first pitch. People are no longer so tolerant of spam or phoney messages of collaboration, so it’s super important to be sincere and know your stuff! Therefore, you have that amazing asset to offer the brand. How to Convert Instagram Followers into Customers? This is where we all get stuck, isn’t it? Thank you so much, Michelle!! Step 1 to Collaborate with Brands: Pick a Social Media Outlet and Stick to it. I’d love it if you would subscribe to my email list! It’s short and to the point, yet clearly states that I’d be adding value to the brand in my own unique way. As you have probably understood so far working as an influencer, this is no place to be shy. Keep on reading to find out how do you actually approach brands as an influencer. Definitely email the brand! So to answer your question – How do you actually get brand sponsors on Instagram? This is one of the most common BS facts regarding influencer work. Additionally, if you’ve been featured in any type of publications or articles, be sure to include that as well! Often times, brands will also provide monetized or trackable links for you to post in your Instagram stories in a swipe up link and/or in your bio. So you’ve reached a solid IG following and think you’re ready to add some brand collaborations to your Influencer resume? The short answer- by reaching out to brands as an influencer. Save my name, email, and website in this browser for the next time I comment. If you take a look if the IG account of a micro-influencer. They will take a quick look at your account, and then discard you because they cannot see that you have anything to offer them. How to Build an Influencer Marketing Strategy? But you’re probably wondering how do you actually get brand sponsors on Instagram, right? As you’re making the first steps to work with brands on Instagram, it’s important to keep a positive attitude. Thanks so much for sharing. This past week, I landed a dream collaboration with a brand called Princess Polly. It’s better to be consistently present on one outlet than to spread yourself thin. Or, you can just create your own. Simply include who you are, what social media/blogging platform you utilize, who you are as a brand, and how you can add value to them. So, be sure to highlight their ROI upfront. If you’re in it for the long game, you want your reputation to be built on genuine collaborations that speak clearly of your niche and values. First, you have to learn to use Instagram… Trying Hair Extensions for the First Time – Is it Worth it? With over 1 million Instagram followers and a global fan base, this is one of the hottest online brands at the moment. Right? Learn how to protect yourself and determine a good collab from a Nurturing genuine community amongst your followers pays off – big time! Enjoyed this read? State it clearly, and add your humble commission in the form of a free product, or financial compensation. Reaching out to brands as an influencer with a complete set of social media and marketing resources would double your chances of success. Thanks for reading , This was a wealth of info. Here are just a few examples: You can sit around and wait for months for your favorite brand to reach out to you, or you can find their email and just do it yourself! Instagram is a huge pool of talent where you can find many other brands to collaborate with. Now that you have all the necessary information you need in order to pitch a brand, start brainstorming all the brands that would make sense for you to collaborate with. So, you’ll be reaching out to press, media, marketing, or communications people. Don’t make the mistake of accepting things just because they’re “free” because in reality, you’re spending your time and energy creating content for this brand. , even the free option can provide a lot of resources. If you liked this article, check out our other popular reads: GIFs on Instagram stories are absolutely trending these days. If you want to learn how to collaborate with brands on instagram, read our detailed list of all the steps to take to pitch your first brand. Forwarding this along to some clients of mine! Maybe you love expressive fashion, or you’re obsessed with sneakers. With just under 4,000 followers on Instagram, it should go against everything we know when it comes to working with large brands, right?! Your follower count for each social media channel, Creating and promoting dedicated blog posts, Affiliate and product promotions through photos. After I shared this collab on Instagram, a few people asked me how; how did I land this collaboration? Thank you so much for reading and I wish you all the success on your journey to landing brand collabs! The brands whose products you actually like and use daily. Saved to use this when working with my students on personal branding. As a creator, blogger, entrepreneur, artist, etc., you have a say when you collaborate with brands. Before we dive into it, let’s bust some most common myths first. Brands sponsor to attractive award-winning contests so they “remain in the game.” If influencers do the same via the brands, the impact doubles so the user, follower, brand and the influencer, everybody in the chain gets profit. Any time you are paid, sponsored, given anything for free, in-kind, gifted etc to collaborate with brands. Your audience (and you) would benefit from a collab with a brand that shares your values. This is what will decide which brands you reach out to. When it comes to brands looking for influencers, the majority of them would like to do a blog post, plus an IG post for a collaboration. First, you have to learn to use Instagram’s search tools. So let’s get down to the basic steps you should take before you go pitching yourself to Ralph Lauren. Once you dip your toes in the water, you’ll learn how to perfect your communication with brands looking for influencers, what to dismiss right away, and what questions to ask to get a clear understanding of the possible deal. The media kit should be helping round you out in your pitch email and if you already have created one, then why not include it as just icing on the top of an amazing pitch?! The worst that’s going to happen is you get a no. You don’t absolutely need to create a media kit. Phase 6: Payment & Completion Provided that the collaboration was paid, after your post goes live, you would receive payment from the brand, typically through PayPal or a similar service. Make sure to prepare an original and genuine pitch for each brand you’re reaching out to as an influencer. The social media industry is Or Instagram for that matter. Just keep working and growing and you’ll be on their radar soon enough. Let me introduce myself. Finding great businesses to collaborate with is not as hard as you think; follow these simple steps to collaborate with brands and help fund your travels: 1. One of the things to consider is creating a clear media kit, which you can customise to fit the specific brand on Instagram you’re in business with. You have to have 10K+ followers to even be considered semi-serious. Well…Not exactly. . Wrong. And, more importantly, you’re telling them how this translates to their brand and what they can get from this collab. I typically don’t include a lot of photos of me, but I guess I need to start! The trick here is not to overthink it and just send the first email. This is how each and every one of the, When on a brand’s website, it can be overwhelming to decide which person to contact from the email list. And, more importantly, you’re telling them how this translates to their brand and what they can get from this collab. Now that you have a presence on social media and created your own brand, you’re able to land some collaborations. If you’re a beginner trying to figure out how to start to work with brands on Instagram, don’t worry, we’ve got your back. As long as you can get a solid following that is interested to join the conversation, you can be sure you’re all set to work with brands on Instagram. By explaining in a sentence or two what you like about their brand you’re not only playing the ego-boosting game, but you’re showing that a) you did your research, and b) you show how you’d be a good fit because your audience probably shares your values and preferences. by now. If you’re using a cool tool like. When on a brand’s website, it can be overwhelming to decide which person to contact from the email list. So, instead of doing something irrational and out of line, think quality and long term. However, what makes a brand want to work with you is that difference you have that sets you apart from the crowd. But let’s get back to basics before we get to the nitty-gritty of how to collaborate with brands on Instagram. If there is no email in the Instagram bio, now you can try to shoot them a direct message. Now that you’ve got all the facts ready, it’s time to pitch your first brand. More sponsored giveaways , where brands work with influencers to bring their products to a wider audience. Yes, you don’t have to sit and wait for brands looking for influencers to find you. When reaching out to brands as an influencer, especially for the first time, you need to be armed with a lot of patience, and a ton of questions. For example, let’s say that you work in the music industry. This is rarely the case, however. But let’s get back to basics before we get to the nitty-gritty of how to collaborate with brands on Instagram. Any unaddressed issue may cause unnecessary delays, or even worse, it can cost you your future deals with authority brands on Instagram. The number of posts to share – you want to be on the same page on the amount of work you’d be doing, The time span – to prepare everything to be posted on time. Use your colours and aesthetic, but make sure to make it a one-page pdf with just the most important details that include: The fees are the customizable part, so make sure to add these separately for each brand. Partnering with influencers increases reach, brand awareness and revenue. After the first pitch email is sent, the brand will either respond back saying that they’d love to collaborate, or that now isn’t the best time. So you’ve reached a solid IG following and think you’re ready to add some brand Test our service for free to see how you can grow your following, engagement and reach organically and hassle-free. CoSchedule advises that influencers should post once every day on Facebook, one to two times per day on Instagram and up to fifteen times per day on Twitter. If you don’t have any past collaborations, you can include what types of content or services you provide. ’ d stray away from, especially if you would subscribe to get them hooked your... 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